Virtual College Fairs: The Future of College Exploration?

This week I'll be participating in my second ever Virtual College Fair, College Week Live. This time, the target audience is high school counselors, and attendees are said to include thousands of educators from the ACT's heafty, international little black book.

Sparing schools and attendees the hassle, travel, and expense of traditional college fairs, College Week Live utilizes a highly interactive online environment to provide a fun and immersive experience for everyone involved. (See a screen shot of Flashpoint Academy's booth at left.) Each virtual booth features everything you would expect from one at an in-person college fair, including live chat with admissions counselors and downloadable information handouts; but CWL allows schools to take their booth to the next level, offering audio and video, live lead capture, and more -- plus all of the advantages of having the internet at your fingertips.

In my experience, the simple fact of being able to bypass the power, internet connection, union labor, and AV rentals costs makes College Week Live a great value. (What would those services run you at your city's convention hall?) But what will really make this type of college fair take off is its ability to draw people from more than one geographic area and help visitors judge a school based not just on the flashiness of its booth, but on the quality of information and people that makes up the institution itself.

If you are a high school teacher or counselor who would like to attend College Week Live (and why wouldn't you: it's free!) click here or go to www.collegeweeklive.com. And don't forget to stop by Flashpoint Academy!